Sichouk Collection
The Persian carpet – magnificent masterpieces
In common parlance, the term "Persian rug" epitome of the classic, hand-knotted carpet . Magnificent masterpieces, opulent patterns, and expressive colors are the hallmarks of a genuine Persian rug.
But why Persian carpets? This is primarily due to the original origin of these extraordinary carpets: ancient Persia.
a tradition spanning millennia in this region . In the heartland of the Persian Empire, present-day Iran, the manufacture of Oriental carpets remains an important part of the country – both economically and culturally . The carpets are traditionally produced, mostly in village cottage industries, from where they are shipped and traded worldwide.

The Mischioff carpet catalog
Order our latest Mischioff carpet catalog here and be inspired by unique designs and numerous interior design ideas. We will gladly send you our catalog free of charge – we look forward to your inquiry!
Persian carpets have a long tradition
integral part of our living rooms for many decades . And not just as decorative and cozy furnishings, but also as status symbols . Impressive masterpieces made of wool and silk, the finer the knotting, the better.
For many years, such an oriental rug was considered a true investment, its value even increasing over time. However, this has changed over time; new trends have developed , and the classic Persian rug has come to be seen as outdated and no longer fashionable.
In the 1990s, imports of these special carpets steadily declined, and existing pieces were replaced by new types of flooring. However, Persian carpets never completely disappeared from view and are currently experiencing a true revival. New shapes, colors, and patterns are giving Persian carpets a fresh look , and rare, antique masterpieces are once again highly sought after and considered genuine collector's items .
Enchanting Persian carpets like something out of 1001 Nights
When we think of Persian carpets, we often imagine opulent and magnificent rugs , like those that might hang on the walls or lie on the floors of sultans' palaces. And who hasn't heard of the tales from One Thousand and One Nights, in which the Oriental carpet always played a significant role? Take, for example, the flying carpet from the famous fairy tale, which not only tells an enchanting story but also contributed to the worldwide fame of these unique carpets .
Equally enchanting is the unique allure of Persian carpets. Their magnificent colors and captivating oriental patterns make the hearts of many carpet enthusiasts beat faster. Graceful blossoms and tendrils, artistic animal motifs, or even depictions of mythical creatures – it is these exquisite details that make each Persian carpet so special. Thanks to the typically very fine knotting, which up to a million knots per square meter , even the most intricate elements can be woven, offering the viewer something new to discover .

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We are happy to assist and advise you in selecting the right carpet!
Request a free, no-obligation consultation today – we look forward to your inquiry!
Antique Persian carpets from the Mischioff Collection
The impressive craftsmanship ensures that a genuine Persian rug is not only enchantingly beautiful but also extremely durable . Exclusive, antique masterpieces can also be found in the extensive Mischioff antique collection . This long-established family business is now in its fourth generation of trading in rugs , with the sale of magnificent Persian rugs remaining both its origin and one of the core businesses of the Swiss company.
The unique collection of antique carpets comprises more than 1,500 one-of-a-kind pieces, showcasing a wide selection of genuine carpet artistry . Persian carpets are among the most frequently traded types. The collection offers hand-knotted treasures ranging in age from 80 to 150 years .
Besides appearance and rarity, the most important criterion is the condition of the carpets – only the very best pieces actually make it into the collection and are offered to a select clientele. The Mischioff Antiques antique masterpieces from China, the Caucasus, and Turkey also available for viewing and purchase in the showroom.
Persian carpets originate from various regions, with Keshan (or Kashan), Sarouk, Ferahan, and Tabriz being particularly well-known to connoisseurs. Each region has its own distinct style, reflected in the look and design of Persian carpets. This is part of the unique charm of this type of carpet: a Persian carpet is always something special – a true masterpiece of traditional craftsmanship .
Persian carpets in a new guise – the Mischioff Collection
The renewed popularity of Persian rugs is undoubtedly due to the intensive development of recent years . Mischioff is also a pioneer in making Oriental rugs fashionable again. The two managing directors and designers, Sascha and Dani Misio, have breathed new life .
By combining different motifs, reducing colors and designs , or transforming and layering patterns, new, modern forms of these special carpets emerge. Antique design templates serve as the basis for new collections, which are created and developed with meticulous attention to detail. With its new look, the Persian carpet is evolving into a contemporary furnishing element and is once again conquering living rooms.
A wide selection for true carpet lovers
Persian rugs are available in various sizes, colors, and materials. The classic Persian rug integrates beautifully into a variety of interior design styles, whether Bauhaus, country, or retro – these rugs are always a special highlight. At Mischioff, you'll find a large selection of wool , silk , and Persian rugs in custom sizes and formats, all available directly from stock .
In addition to antique pieces, the Mischioff Collection modern interpretations of antique carpets, crafted using traditional techniques . Mischioff has been renowned for its high-quality selection of exceptional designer carpets and is your reliable partner when it comes to exclusive carpets for sophisticated living! You can find an overview of our range on our website in the collections section – take a look!
The Mischioff online catalog
All designs from the Mischioff collections, as well as our current stock, can be found in our online catalog. Register now for a free preview of our world of carpets.

Persian carpet as the basis for new collections
Through bold ideas and a great deal of creativity, the traditional Swiss company has succeeded in further developing the Persian rug and relaunching it in a contemporary way. Designers Dani and Sascha Misio love experimenting with new patterns, shapes, colors, and materials , so that new designs and collections are constantly being developed, often based on the classic Persian rug. Classic Persian rugs frequently serve as a foundation, their motifs and patterns proving ideally suited for modern rugs .
All carpets are hand-knotted in Mischioff's own Manufactory , precisely according to design templates and color specifications . Mischioff uses only high-quality natural materials for this, ensuring exceptional softness and a gentle feel. Highland wool from the Himalayas and fine silk from China are thus transformed into unique carpets.
Discover the wide variety of our collections
The latest collections and designs are presented annually to the international public and trade at the most important trade fairs and leading exhibitions. In addition, our website offers an overview of the wide variety of our carpet collections. Here you will find a vintage carpets , designer carpets , and Berber carpets .
With all our collections, you can customize your rugs to your individual preferences : whether you need a specific size or color, we'll gladly create the perfect rug based on your ideas. All collections are on display in the large Mischioff showroom – over 1,500 rugs await you there. Schedule an appointment today – we look forward to your visit!
As a manufacturer and retailer of handmade carpets, our products are aimed directly at specialist retailers in the carpet and furniture industry. We work closely with retailers and would be delighted to expand our select customer base to include your business. You can get a first impression of our collections in our online catalog, for which you can register free of charge and without obligation.
For questions and further information, please feel free to contact us via contact form , telephone or at any time by email .
For private customers looking for a beautiful rug for their home, we are happy to recommend an authorized specialist retailer – simply use our Retailer Search . We will provide you with a contact person in your area for a detailed consultation. Of course, we are also available if you would like further information about our collections!
If you have any questions, please feel free to contact us by email or phone. We look forward to your inquiry!




















